Are you lacking the figures to convince your superiors to invest in accessibility and inclusive innovation? Or to stay the course?
The new Global Economics of Disability 2024 report transcends stereotypes, clichés, and geographical boundaries.
Section
In summary
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In this report, you'll find updated information on the size and purchasing power of this market, and how companies can best position themselves:
- The total purchasing power of the "disability market" is over $18 trillion.
- There are 1.6 billion people with disabilities worldwide.
- The market's success depends on customer experience (CX)—not regulation.
- Consumer research drives results.
- DEI is not well equipped to maximize the return on investment of disability policies (DEI: Diversity, Equity, and Inclusion).